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Bruce Nauman «Anthro-Socio» | Anthro-Socio (installation view)
Bruce Nauman, «Anthro-Socio», 1992
Anthro-Socio (installation view) | ©

 Bruce Nauman

On three projection surfaces and six monitors, one sees the head of a man shown in different takes. While continually revolving about his own axis, in a variety of tonalities he sings «FEED ME/ EAT ME/ ANTHROPOLOGY,» «HELP ME/ HURT ME/ SOCIOLOGY,» and «FEED ME, HELP ME, EAT ME, HURT ME».
In order to grasp the full effect of the installation «Anthro/Socio,» the space has to be entered. The calls heard from different directions irritate as much as the contradictory demands, aimed at the simplest of bodily needs and questioning them at the same time. The repetition of the alarming singsong, and multiple video shots of the singer, also create a disturbing moment. In «Anthro/ Socio,» not only because of the all-encompassing sensual experience does the viewer become part of the artwork; the installation also encourages viewers to give thought to the inherent qualities of subjects and objects, and to human beings in society.