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Ponton/Van Gogh TV «Piazza virtuale»
Ponton/Van Gogh TV, «Piazza virtuale», 1992
© Ponton/Van Gogh TV
'Piazza virtuale' was the first interactive live television in the world. The program was broadcast in Summer 1992 all over Europe via 5 satellites for the 100 days of documenta IX in Kassel. Van Gogh TV was a project of the artists group Ponton with the four directors Karel Dudesek, Benjamin Heidersberger, Mike Hentz, and Salvatore Vanasco. Seen here is one of the four posters released as editions for 'Piazza virtuale'.

 Ponton/Van Gogh TV
«Piazza virtuale»

Artists and technicians from Austria and Germany have been working together as Van Gogh TV since 1986 in the Ponton European Media Art Lab. Some of their members developed joint projects from as early as 1979 in the Minus Delta T group. 'Piazza Virtuale' is an interactive television project that could be received all over Europe via 4 satellites for 100 days during documenta IX in 1992. Visitors to documenta could beam themselves in via videophones and cameras that had been permanently installed in Kassel and other European cities to the live broadcast called 'Piazza Virtuale'. It was possible to use telephone, fax or modem to dial into the broadcast from home. The aim of the project was to transform the mass medium of television into an interactive medium that reverses the relationship of one broadcaster and many receivers.